Times Travel

Interactive Immersive Attraction

One Times Square, New York City

Interactive Immersive Attraction | One Times Square, New York City

Directed the teams that completed the design, production, and initial fabrication of a 14,000 sq ft, six-floor interactive attraction in the heart of Times Square.

Role:

Project Director


Design & Fabrication by:


Owner & Developer:

Jamestown LP

The Project

Roto, Exhibit Designer and Builder, brought Jenn on to direct the design team's development of an interactive immersive attraction spanning six floors of One Times Square, a landmark building redeveloped to house experiences built around the site's history and annual New Years Eve ball drop. Collaborating with Fly Studios and Roto to develop the technology enabled activations and show systems necessary to tell the story of a multi floor experience supporting through the production preparation and fabrication hand off.

Managing the Team

Managing the Team

The project involved a large team of internal and external partners, including:

  • Designers

  • Audio Visual Experts

  • Creative Studios

  • Fabricators

  • Interactive Developers

  • Architects

  • General Contractors

  • Graphics Production

Jenn led the development of communication systems, multi-phase scheduling and budget planning for the team, tracking budget, schedule, and risk across the full six-floor immersive experience.

The project involved a large team of internal and external partners, including:

  • Designers

  • Audiovisual Experts

  • Creative Studios

  • Architects

  • General Contractors

  • Vendors

Jenn led the development of communication systems, multi-phase scheduling and budget planning for the team, tracking budget, schedule, and risk across the full six-floor immersive experience.

"After working with Jenn for over a year on the most complex AV projects of my career I found her technical, artistic, and personal guidance mixed with her strong team leading abilities to be invaluable to the final outcome."

– Stephen Cannella CTS-D LC
Managing Partner at Synapse Audio Visual Designs, LLC

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